Introduction

If you own a video production company or you're a videographer or filmmaker, you've probably wondered at some point what you should be charging. It's natural – you want to be competitive, especially in tough economic times when budgets are being slashed.

It's a fine balance between...

Introduction

There are two questions that, when asked during the sales process, give videographers, filmmakers, and video production company owners a significantly higher chance of winning a project. Asking these two simple questions literally increases conversion rate from opportunity to win fo...

Introduction

You've identified your perfect client. You know that the video content you create would be ideal for them. You've helped people just like them before. So you craft a thoughtful outreach message, hit send, and wait. Then a reply comes through—but instead of the meeting you hoped for,...

Introduction

It's one of the easiest ways to grow your video business. You'll see all the self-appointed video gurus on social media talking about this subject like it's a groundbreaking technique. We all know we should be doing it—it's nothing new. But are we sure enough, confident enough to do...